FIR on Higher Education #58: Shel Holtz on Developing Employee Advocacy Programs

FIR on Higher Education
15/07/2016 43 min

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Episode Synopsis

As the Edelman Trust Barometer details, the public in general is skeptical about messages coming from PR professionals or senior leadership. However, employees and subject matter experts are trusted, according to the Edelman survey. It should therefore be incumbent on schools, centers and institutions overall to develop employee advocacy programs. Communications expert Shel Holtz discusses this topic on episode 58 of FIR of Higher Education.Continue Reading →
The post FIR on Higher Education #58: Shel Holtz on Developing Employee Advocacy Programs appeared first on FIR Podcast Network.

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