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Listen "FIR on Higher Education #59: How to Think Through Your Media Monitoring"
Episode Synopsis
The success of a PR program hinges on monitoring. We need to have the tools in place to know not only what is being said about our brand, but also what is being communicated about our industries, competitors and audiences. We then need to have the appropriate systems to share intelligence with our different stakeholders,... Continue Reading →
The post FIR on Higher Education #59: How to Think Through Your Media Monitoring appeared first on FIR Podcast Network.
The post FIR on Higher Education #59: How to Think Through Your Media Monitoring appeared first on FIR Podcast Network.
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