Ep. 15 - Getting New Customers from Cold Audiences

Facebook Ads Kingdom by Ratz Pack Media
05/09/2024 47 min

Listen "Ep. 15 - Getting New Customers from Cold Audiences"

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Episode Synopsis


In this conversation, Mordy and Azriel Ratz discuss effective strategies for acquiring new customers, particularly through Facebook ads. They explore various targeting methods, the importance of leveraging data, and the role of creative variations in ad performance. Azriel shares insights on how to test audiences without overspending and provides a compelling case study of a swimwear brand that significantly scaled its audience and revenue through strategic ad campaigns.


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