Narrative Capital: How Storytelling Turns Ideas Into Investment for Climate & Food Solutions

Everything But The Carbon Sink
21/04/2025 48 min
Narrative Capital: How Storytelling Turns Ideas Into Investment for Climate & Food Solutions

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Episode Synopsis

Thomas Crampton — Executive Chair of Crampton-Blackie — joins us to unpack how the right story, told at the right time, can unlock funding and fuel growth for climate and food innovators. We explore why storytelling is one of the most valuable tools for startups — not just for raising capital, but for scaling impact, attracting partners, and shaping the future of sustainable innovation.

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