Sam Marks and his colleagues at Setmetrics collaborate with building owners, service providers and engineers to reimagine existing buildings to make them more energy-efficient. Using technology such as digital twins and simulation tools, Setmetrics finds creative ways to unlock new capabilities and productivity, achieve sustainability goals and maximise return on investment. A self-professed "environmental capitalist", Sam tells podcast host Elena Lambros: "I've learned the hard way that people aren't going to make change unless there's a real value proposition at the end that makes them money or saves them money. So we need to be able to show people that there is a reason to make changes for the environment for the better, which is actually a financial improvement - A better return on investment, a reduction in CapEx, a reduction in OpEx. Or an improvement in the weighted average lease of their building, which attracts better tenants and therefore delivers a higher yield." Listen to the complete Game Changers mini-series – featuring an array of inspiring guests – by subscribing to ESG Matters @ Ashurst on Apple Podcasts, Spotify or wherever you get your podcasts.See omnystudio.com/listener for privacy information.

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