Media is a Platform. Discuss. Under Web 1.0, eyeballs were king and old media was dead. But as the Web 2.0 era unfolds, we're learning that things are a bit more complicated, and media is evolving, slowly but surely, into new forms and formats. How can powerful brands like the New York Times thrive in an age where content is understood to be free? What happens when the web is capable of distributing massive video files effortlessly and without significant economic impact? What are the new publishing models emerging on the web, and how can media be used as a platform to leverage them? [Web 2.0 Conference audio on IT Conversations]

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