Send us a text“Good enough” might get you by, but it won’t win you premium clients. In this first episode of Elevate Your Business, Sarah Capewell shares how subtle first impressions, proposal design, and client touchpoints can quietly make or break your positioning.You’ll learn:Why premium clients feel their way to decisions, not just weigh the factsThe three areas of your business where “fine” actually costs you opportunitiesHow to make small, intentional upgrades that instantly shift client perceptionWhy first impressions do more selling than you realiseDiscover how to move from looking DIY to signalling premium - without burning everything down and starting again.👉 If you’re ready to attract clients who value your expertise and see you as the obvious choice, this episode is your wake-up call.Resources & Links:Free resources and mentoring programs: elevateyourbusinesspodcast.co.ukSubscribe so you never miss a strategy that could change your business.Want more? Join the VIP feed. Get instant access to my free VIP podcast at elevateyourbusinesspodcast.com That’s where the good stuff lives - behind-the-scenes strategy calls with real clients, bonus episodes packed with tips, and insights I don’t share anywhere else. Join today and start building a business that feels as good as it looks on paper. 💡 Loved this episode? I’d love to hear your thoughts. 👉 Share your feedback or leave me a voice note HERE. And if you’re ready to take these strategies further, explore free resources and mentoring programmes at https://www.aster.academy/ Hit Follow so you never miss a new episode of Elevate Your Business.

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