Hi friends! This conversation inspired me so much. I have a feeling Florencia's journey and persistence will inspire you, too...Kara Cutruzzula talks to Florencia Iriondo, a writer, performer, and showrunner, about her new one-woman musical South. Big moments include leaving the corporate world to pursue theater full-time, putting up the show, and lessons learned along the way. She shares how her ingenious "alarm strategy" — and watching Tick Tick Boom! — help organize her day. They also dive into the importance of deadlines, and Florencia's big goal of making a living from producing her own work.Buy tickets to South at SoHo Playhouse until Nov. 15Florencia's websiteShow Notes00:01 Introduction 01:01 The Role of Food in Florencia's Show02:15 The Evolution of South04:55 Florencia's Personal Journey and Career Transition06:39 The Challenges and Rewards of Self-Producing12:40 Florencia's Dual Identity and Skill Transferability15:54 Florencia's Daily Schedule and Pre-Show Rituals20:37 Florencia's Future Goals and AspirationsDo It Today is created by Kara Cutruzzula. She's the author of three motivational journals and a musical theater writer, playwright, and editor.Buy Do It (or Don't): A Boundary-Creating JournalBuy Do It Today: An Encouragement JournalBuy Do It For Yourself: A Motivational JournalSubscribe to Kara's newsletter: https://brassringdaily.substack.com/Visit www.karacutruzzula.com, or follow her on Instagram @karacut

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