Elina Onitskansky is the founder & CEO of Ilant Health, a value-based center of excellence for obesity and cardiometabolic health. In this episode, KJ and Elina discuss the nuances of obesity care, the importance of personalized, evidence-based treatment, and the challenges of overcoming ineffective, fad-driven solutions. Elina shares her personal journey with obesity and her vision for a first-of-its-kind value-based center of excellence leveraging technology and analytics to treat obesity effectively.   Episode Highlights: 03:17 The Complexity of Obesity Treatment 18:10 Understanding BMI and Cardiometabolic Health 19:51 Understanding Obesity Categories 21:15 Obesity Statistics in the US   Quote of the Show (16:00): "The reality is that we as a society have a belief that obesity is not a disease." - Elina Onitskansky   Join our Anti-PR newsletter where we’re keeping a watchful and clever eye on PR trends, PR fails, and interesting news in tech so you don't have to. You're welcome.   Want PR that actually matters? Get 30 minutes of expert advice in a fast-paced, zero-nonsense session from Karla Jo Helms, a veteran Crisis PR and Anti-PR Strategist who knows how to tell your story in the best possible light and get the exposure you need to disrupt your industry. Click here to book your call: https://info.jotopr.com/free-anti-pr-eval   Ways to connect with Elina Onitskansky: LinkedIn: https://www.linkedin.com/in/elinaonitskansky/ Company website: https://www.ilanthealth.com/   How to get more Disruption/Interruption:  Amazon Music - https://music.amazon.com/podcasts/eccda84d-4d5b-4c52-ba54-7fd8af3cbe87/disruption-interruption Apple Podcast - https://podcasts.apple.com/us/podcast/disruption-interruption/id1581985755 Spotify - https://open.spotify.com/show/6yGSwcSp8J354awJkCmJlDSee omnystudio.com/listener for privacy information.

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