Using Substack to Stand Out: Sucheta Rawal's PR Pitch Tips

Digital PR Explained
07/02/2025 21 min

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Episode Synopsis

Award-winning travel writer, columnist, and TEDx speaker Sucheta Rawal shares how Substack has become a powerful tool for PR professionals to connect with journalists. We break down the details of a standout pitch Sucheta received, including what made it compelling, from personalization to thoughtful follow-ups, and how it led to a feature story. Tune in to learn actionable tips on crafting pitches that resonate and how to leverage Substack to build stronger media relationships.

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