Behind the Campaign: Michelle Mekky’s Influencer Bar Crawl for Local Tourism

06/12/2024 20 min

Listen "Behind the Campaign: Michelle Mekky’s Influencer Bar Crawl for Local Tourism"

Episode Synopsis

In this episode of Digital PR Explained, Michelle Mekky, founder of Mekky Media Relations, shares how her team orchestrated an influencer-led bar crawl to showcase Chicago’s Northwest suburbs. Discover how Michelle selected the perfect influencers, balanced creative freedom with campaign goals, and delivered impactful results for a local tourism agency. Tune in for actionable insights on crafting authentic and successful influencer campaigns.