In this special episode of Digital Dawson, we dive into the untapped power of local radio and why it's still the #1 ad-supported audio platform in America. Learn how AM/FM radio's unmatched reach, when paired with smart digital strategies, creates unbeatable ROI for local businesses. We bust myths around media perceptions, explore why podcasts can’t compete with local radio’s consistency, and share how aligning the right message with the right frequency delivers results. It’s all a preview of what’s to come at the MAX Impact Marketing Seminar on July 15th & 16th, 2025 in Cape Girardeau, MO. Find more info at SEMOAdvertising.com.
 
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