01 Introducing the Marketing Distinguo concept and method

01 Introducing the Marketing Distinguo concept and method

Differentiation in marketing

22/07/2019 9:10AM

Episode Synopsis "01 Introducing the Marketing Distinguo concept and method"

The Marketing Distinguo is a simple process to answer the question: “Why should I buy your product?”  A glue concept between brand positioning and USP is essential as it not only simplifies the job of the marketing manager and communications agency but is reflected in the product/service being offered.

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