In this new series on Diary of an African Entrepreneur, Deji Adebusoye breaks down what it really means to be ready for investment.If you're building a business in Africa and thinking about raising capital — whether debt or equity — the first thing you must get right is your mindset.In this episode, Deji explores how investors think, what they look for, and why many entrepreneurs fail before they even pitch — not because of bad business ideas, but because they lack the mental framework to manage external capital.🎯 In this video, you’ll learn:Why mindset is more important than moneyThe difference between seeking funding and being investment-readyWhat self-due diligence looks likeHow investors assess risk — and how you can reduce itThe key questions to ask yourself before bringing in external money🔔 This is the first part of our Investment Readiness Series, designed to help African founders build fundable, scalable businesses.✅ Watch, reflect, and subscribe to catch all future episodes.➕ Don’t chase capital. Build a business that deserves it.

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