Caroline helps business leaders with aligning marketing initiatives effectively to achieve overarching business goals. She is a seasoned marketing and communications expert with a 13-year successful track record of blending the visionary with the integrator.After seeing first hand how the marketing industry fuels shiny object syndrome, Caroline founded Cultiveight to address challenges faced by businesses such as limited resources and market pressures. Caroline is on a mission of supporting more business leaders to secure an integrated marketing approach that goes beyond typical marketing gimmicks.During the interview, we discuss…what successful marketing looks likehow to make integrated marketing strategies workbullsh*t marketing gimmicks & pitfallshow cutting your marketing efforts in half can lead to new leadswhat consistency entailsConnect after the interview…Website: https://www.cultiveightcommunications.comLinkedIn: www.linkedin.com/in/ccrawford22Instagram: https://www.instagram.com/cultiveightcommsGet Caroline’s “3-Step Guide to Cultivate Your Competitive Edge” - https://www.cultiveightcommunications.com/competitive-marketing-guideClaim your free gift!We’re giving away a one-year membership to the world’s #1 business book summary service for leaders! Our gift will help you stay on top of the latest ideas, decide which books to read next, and engage your teams.To get your gift:Leave a rating or review on your favorite listening channel.Take a screenshot of your review.Share the screenshot on LinkedIn, and mention either “Allison Dunn” or “Deliberate Directions” and the “Deliberate Leaders Podcast”.=============Allison DunnExecutive Business CoachDeliberate Directions + Executive Business Coaching + Training Center3003 W Main Street, Suite 110, Boise ID 83702(208) 350-6551Website https://www.deliberatedirections.comLinkedIn https://www.linkedin.com/in/allisondunnPodcast https://podcasts.apple.com/us/podcast/deliberate-leaders-podcast-with-allison-dunn/id1500464675

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