ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "The Era of Zero-Click Search: Adapting SEO to AI"
Episode Synopsis
Zero-Click Apocalypse: How AI Overviews and Soaring CPCs Broke SearchSearch is broken—or at least evolving faster than ever. AI-driven overviews are swallowing clicks, and CPCs are skyrocketing, leaving marketers scrambling for visibility. In this episode, we dissect the forces behind this shift, what it means for SEO/SEM, and actionable strategies to stay ahead. Perfect for digital marketers, SEO strategists, and growth leaders.#ZeroClickApocalypse #DigitalMarketing #SEO #SEM #AIMarketing #SearchTrends #CPC #PaidAds #MarketingPodcast #FutureOfSearch
More episodes of the podcast Deeep Dive: Marketing Insights Unplugged
AI Search and Voice SEO Strategy
16/11/2025
In God we trust