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Listen "Ch 8 - Strategic Analysis with Katy Cortes"
Episode Synopsis
Access full transcript at https://share.descript.com/view/z3rDwDysvm0
Katy discusses the importance of strategic analysis and its importance in the field of management. She talks in depth about methods such as SWOT analysis, PESTEL, and Porter’s Five Forces and how a business could use them to their advantage. Lastly, she explains how strategic analysis is not only important to businesses, but also to entrepreneurs.
Episode Highlights:
Definition of Strategic Analysis
How Micro and Macro Environment Can Affect a Business
What Is SWOT Analysis
How To Use SWOT Analysis
SWOT Vs. PESTEL Vs. Porter’s Five Forces
What Are Porter’s Five Forces
Using PESTEL To Analyze Working In Restaurant/Service Industry Vs. Seeking Higher Education
Evaluating a Businesses Rivals
Identifying Direct and Indirect Competitors
Importance of Competitive Advantage
Differentiation Strategy: VRIO
Creating a Strategic Position from Strategic Analysis
Using Competitive Advantage from Strategic Position
Establishing Reputation as a Brand
Strategic Analysis for Entrepreneurship
Interested in helping us improve this product? Access the Deconstructing Management Resource Guide to learn more about what we might do next, and to see how you can helps us! Go to https://bit.ly/3qxPYbB
Deconstructing Management (https://anchor.fm/deconstructingmanagement) by Management Students of Nicole Colter is licensed under CC BY 4.0 (https://creativecommons.org/licenses/by/4.0/) and draws from Principles of Management (https://openstax.org/details/books/principles-management) from OpenStax which is licensed under CC BY 4.0 (https://creativecommons.org/licenses/by/4.0/)
Please rate and review us in your podcast app. Questions about this project can be sent to [email protected]
Katy discusses the importance of strategic analysis and its importance in the field of management. She talks in depth about methods such as SWOT analysis, PESTEL, and Porter’s Five Forces and how a business could use them to their advantage. Lastly, she explains how strategic analysis is not only important to businesses, but also to entrepreneurs.
Episode Highlights:
Definition of Strategic Analysis
How Micro and Macro Environment Can Affect a Business
What Is SWOT Analysis
How To Use SWOT Analysis
SWOT Vs. PESTEL Vs. Porter’s Five Forces
What Are Porter’s Five Forces
Using PESTEL To Analyze Working In Restaurant/Service Industry Vs. Seeking Higher Education
Evaluating a Businesses Rivals
Identifying Direct and Indirect Competitors
Importance of Competitive Advantage
Differentiation Strategy: VRIO
Creating a Strategic Position from Strategic Analysis
Using Competitive Advantage from Strategic Position
Establishing Reputation as a Brand
Strategic Analysis for Entrepreneurship
Interested in helping us improve this product? Access the Deconstructing Management Resource Guide to learn more about what we might do next, and to see how you can helps us! Go to https://bit.ly/3qxPYbB
Deconstructing Management (https://anchor.fm/deconstructingmanagement) by Management Students of Nicole Colter is licensed under CC BY 4.0 (https://creativecommons.org/licenses/by/4.0/) and draws from Principles of Management (https://openstax.org/details/books/principles-management) from OpenStax which is licensed under CC BY 4.0 (https://creativecommons.org/licenses/by/4.0/)
Please rate and review us in your podcast app. Questions about this project can be sent to [email protected]
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