Latest episodes of the podcast Decoding Sales
Episode 47: Hiring first GTM hires that last
20/08/2025
Episode 45: Lying to customers
08/06/2025
Episode 43: Does AI sales training work?
08/04/2025
Episode 40: 3 things Peter got wrong!
19/12/2024
Episode 38: When not to chase shiny logos
07/08/2024
Episode 36: Scaling authentic sales
03/07/2024
Episode 35: The pitch
19/06/2024
Episode 34: ...And we're back!
03/06/2024
Episode 32: BANT and MEDDIC
12/12/2022
Episode 31: Cold outreach - love or hate?
03/10/2022
Episode 30: Recession-proof sales
15/08/2022
ZARZA We are Zarza, the prestigious firm behind major projects in information technology.