Episode 37: Avoid this founder-led sales mistake

16/07/2024 34 min
Episode 37: Avoid this founder-led sales mistake

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Episode Synopsis

Send us a textPeter and Alex discuss one of the most common founder-led sales mistakes he's seen early stage founders make: assuming they have a brand when initiating outbound sales. They dive into: Why establishing a digital footprint ahead of going outbound is importantThe value of offering lead magnets and thought leadership content ahead of asking for a meetingWhy personalization may not be what it once wasHow to get your digital brand started and tips to start posting on LinkedInFor the next episode they'll dive into Founder-Led Sales Mistake #2 so stay tuned for that discussion!Support the showTo get more sales advice from Peter, Subscribe to his YouTube Channel, check out Peter Ahn Sales School and purchase Peter's newly published book, Unlocking Authentic Sales!