Welcome Back! 

This week we talk to Daniel Bompadre from Fusion Zone Automotive and it is a great conversation. Not only are you in for a value-packed session but it is our 100th episode! It's been a few months since we recorded our last sessions and I can't think of a better way to get back to learning than this conversation.   

Time Highlights:   
09:00 The future of third parties and the impact for dealer digital presence.   
18:00 Why behavior is the best metric to look for and not traffic.   
20:00 Why we need to have a true analytical position within each dealership.  
25:00 Be careful of bundles, you might be duplicating efforts.  
33:00 SEO vs. SEM for long-term success.   
45:00 The importance of reviews and responding to them  
56:00 Brand message is the key   

Links to learn more about Fuzion Zone:   
https://www.fzautomotive.com/   
Demo: https://www.fzautomotive.com/contact/   

Connect with Daniel:   
LinkedIn: https://www.linkedin.com/in/daniel-bompadre/   
Email: [email protected]   

Also, don’t forget to check us out at our website and on the following platforms:  

Website: https://dtvms.net/  
Facebook: https://www.facebook.com/Dealertalk/ 
Instagram: https://www.instagram.com/dealertalk/   
YouTube: https://www.youtube.com/channel/UCFzze5QDo48HAS2K1kc83Tg?view_as=subscriber  
Twitter: https://twitter.com/TalkDealer LinkedIn: https://www.linkedin.com/in/herb-r-anderson-mba%F0%9F%8E%99-503546b/    

Thank you for tuning in and as usual, we will TALK later!

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