Why Dabur is reinventing itself

15/02/2023 11 min Episodio 29
Why Dabur is reinventing itself

Listen "Why Dabur is reinventing itself"

Episode Synopsis


With increased competition within the country, the over-hundred years old Ayurvedic brand, Dabur, is looking to acquire and expand. It wants to change its story.Just last year in October, it acquired a 51% stake in Badshah Masala, one of the country's leading spices companies.But why does the world leader of Ayurveda brands need to reinvent itself?Tune in.