Listen "Embracing #AI in #HigherEdMarketing, with G2's Katlin Hess"
Episode Synopsis
In this insightful episode, Mickey Baines and Katlin Hess explore the practical applications of AI in higher education marketing, admissions, and student success.
Key takeaways for CRM and AI enthusiasts in higher education:
AI-Powered Content Creation: Discover how Katlin leverages ChatGPT to streamline content development, from crafting interview questions to composing LinkedIn posts.
Effective AI Prompting: Learn the importance of providing context and asking targeted questions to get optimal results from AI tools.
Time-Saving Strategies: Explore how AI can significantly reduce content creation time, allowing marketing teams to focus on strategy and personalization.
Iterative Improvement: Understand the process of refining AI-generated content to ensure it meets your institution's standards and resonates with your audience.
This episode offers valuable insights for #highereducation professionals looking to enhance their marketing efforts, streamline admissions processes, and improve student success initiatives with AI prompt-building hacks.
Tune in to gain practical knowledge on incorporating AI into your higher education marketing toolkit and stay ahead in the rapidly evolving landscape of educational technology.
Katlin Hess is the Director of Customer Marketing at G2.
Follow her on LinkedIn: https://www.linkedin.com/in/katlinhess/
Catch up with Mickey on LinkedIn: https://www.linkedin.com/in/mickeyb/
Key takeaways for CRM and AI enthusiasts in higher education:
AI-Powered Content Creation: Discover how Katlin leverages ChatGPT to streamline content development, from crafting interview questions to composing LinkedIn posts.
Effective AI Prompting: Learn the importance of providing context and asking targeted questions to get optimal results from AI tools.
Time-Saving Strategies: Explore how AI can significantly reduce content creation time, allowing marketing teams to focus on strategy and personalization.
Iterative Improvement: Understand the process of refining AI-generated content to ensure it meets your institution's standards and resonates with your audience.
This episode offers valuable insights for #highereducation professionals looking to enhance their marketing efforts, streamline admissions processes, and improve student success initiatives with AI prompt-building hacks.
Tune in to gain practical knowledge on incorporating AI into your higher education marketing toolkit and stay ahead in the rapidly evolving landscape of educational technology.
Katlin Hess is the Director of Customer Marketing at G2.
Follow her on LinkedIn: https://www.linkedin.com/in/katlinhess/
Catch up with Mickey on LinkedIn: https://www.linkedin.com/in/mickeyb/