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Listen "3 Hacks to improve engagement with prospects"
Episode Synopsis
As college and university marketing and #admissions professional continue to leverage new and advanced techniques to increase and improve communication with prospective students, the basic fundamentals can often be overlooked.
Here are three easy, yet powerful hacks to consider to ensure the new and advanced tactics you deploy are as successful as they can be.
This episode covers:
1. Using 1st or 2nd person language in subject lines
2. Designs for Call-to-Action buttons
3. The role of the "From" name in emails to build trust
Leveraging these actions in your CRM is an easy task for most #highered enrollment marketers and admissions professionals, and will help drive better engagement and improve relationships with prospective students.
Here are three easy, yet powerful hacks to consider to ensure the new and advanced tactics you deploy are as successful as they can be.
This episode covers:
1. Using 1st or 2nd person language in subject lines
2. Designs for Call-to-Action buttons
3. The role of the "From" name in emails to build trust
Leveraging these actions in your CRM is an easy task for most #highered enrollment marketers and admissions professionals, and will help drive better engagement and improve relationships with prospective students.
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