Randy Ginsburg (@GinsburgRandy) is joined by Jesse Kay, the CEO of Vyber Media, a digital consulting agency helping Fortune 500 brands and professional athletes better connect, engage and monetize their relationships through social media and digital marketing strategies. Notable clients have included Fanatics, Steiner Sports, and pro skater Paul Rodriguez. He also hosts “Trendsetters with Jesse Kay,” a podcast focused on sharing practical lessons and stories from some of the best minds on the planet to help inspire young men and women to become tomorrow’s entrepreneurs. He’s had an amazing slate of past guests such as Mark Cuban, Jack Dorsey, Erika Nardini, Adam Schefter and Gary Vaynerchuk.
They discuss navigating a brand through the shifting digital landscape, why an athlete’s popularity is no longer based only on their in-game performance, how Jesse and hundreds of other college students started a non-profit and raised $125,000+ for COVID relief.

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