Unravel the true essence of sustainability in the business world with Irfan, a trailblazer confronting the realities of 'green' marketing. Are companies genuinely committed to the environment, or is it all just savvy marketing? Uncover the truth behind the green movement and discover how profit and purpose can coexist.This thought-provoking episode looks at the intricate balance between sustainability, business ethics, and the drive for profit. Our guest, Irfan, shares his insightful perspectives on the green movement's rise in popularity and the sincerity behind companies' environmental claims.-----------------------ABOUT IRFANIrfan Lohiya, Founder, MD, and mastermind headhunter behind Green Recruitment Solutions. He is passionate about making the world a better place by combating climate change through his work in recruitment.-----------------------For complete show notes, transcript and links to our guest, check out our website: www.pushtobemore.com.

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