42 - Creating Content That Keeps Your Customers Coming Back, with Stu McLaren

21/11/2016 1h 2min
42 - Creating Content That Keeps Your Customers Coming Back, with Stu McLaren

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Episode Synopsis

One of the best ways to guarantee ongoing sales and cash in the door is to adopt a recurring revenue model where, instead of a one-off transaction, each sale is leveraged into an automatic repeat purchase via the likes of membership or subscription-based services. In this episode, hosts Suzi Dafnis and Michelle Falzon interview one of the world's most respected membership site experts, Wishlist Co-Founder and Tribe Membership Course Creator Stu McLaren, to find out his secrets for creating content that keeps customers coming back time after time.

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