Are press releases still alive?

19/08/2025 17 min
Are press releases still alive?

Listen "Are press releases still alive?"

Episode Synopsis

Send us a textIn this episode we interview Dan Ring, a seasoned B2B communications leader with years of experience in public relations, analyst relations, and integrated communications for global companies.What you'll learn in this episode:Why announcements carry authority that blog posts often lackHow press releases can directly support sales and marketing teamsThe best ways to distribute announcements without unnecessary delaysHow alignment with sales creates stronger impact and measurable revenue contributionTips for writing more compelling press releases, including the power of third-party quotes and clear calls to actionWhy imagery, logos, and customer testimonials elevate credibility and engagement