Artificial intelligence is transforming the localization and language industry faster than ever.From translation workflows to content delivery, automation is reshaping how we connect, but also raising new questions about trust, quality, and the future of human work.In our latest episode of Connected Conversations, hosted by Elena Petrova, Robin Ayoub, Founder and CEO of N49 Networks, and Founder and host of the Localization Fireside Chat, shares how AI & automation are changing the language landscape and why humans must remain at the centerThe conversation explores: 💬 The balance between automation and the professional translator’s role ⚙️ How technology boosts output but not always quality 🧠 Why humans oversight ensures reliability and cultural accuracy 🌍 The importance of trust, transparency, and adapting to changeAt Ad Astra, we believe in empowering human expertise through technology rather than replacing it. The future of language access is human and machine working together.🎧 Tune in now to the full episode:🔴 Youtube: https://www.youtube.com/watch?v=-LibZeF13P8🟢 Spotify: https://shorturl.at/QBPSC⚫ Apple Podcast: https://shorturl.at/MrCoR🔵 Amazon Music: https://shorturl.at/cwtnT👤 Who is Robin Ayoub?Robin Ayoub is the host of the Localization Fireside Chat and the Founder and CEO of N49Networks, where he advises on growth, AI readiness, and go-to-market for language tech and adjacent sectors. He has two decades of leadership in the language industry, previously serving as VP Sales and GM Canada at Lionbridge. Robin is a past President of the Canadian Language Industry Association and remains an active voice on industry transformation, AI, and sustainable career growth.

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