S3: Ep5 Optimizing Marketing Budgets: Balancing Programs, People, and Platforms

16/12/2024 0 min

Listen "S3: Ep5 Optimizing Marketing Budgets: Balancing Programs, People, and Platforms"

Episode Synopsis

Welcome to another episode of CMOs Off Script! In today’s discussion, we dive into the intricate world of budgeting for marketing teams, exploring the essential role of financial allocation and strategies for maximizing ROI. Joined by a stellar panel of experts, we cover the critical elements every CMO needs to consider when planning and presenting budgets for the year ahead.