Listen "Season 5. Episode 1: The Shift to ABM, Cynthia Gumbert, SVP of Marketing and Analytics at Quick Base"
Episode Synopsis
This week’s guest on CMO Insights is Cynthia Gumbert, SVP of Marketing and Analytics at Quick Base.
Cynthia shares;
How Quickbase is focusing on Account Based Marketing initiatives
How her team is looking at every piece of the customer journey to improve the customer experience
The challenge of having a diverse audience set and still provide the right content at the right time.
Connect with Jeff on LinkedIn - https://www.linkedin.com/in/jeffpedowitz/
Learn more about The Pedowitz Group https://www.pedowitzgroup.com/
Learn more about your ad choices. Visit megaphone.fm/adchoices
Cynthia shares;
How Quickbase is focusing on Account Based Marketing initiatives
How her team is looking at every piece of the customer journey to improve the customer experience
The challenge of having a diverse audience set and still provide the right content at the right time.
Connect with Jeff on LinkedIn - https://www.linkedin.com/in/jeffpedowitz/
Learn more about The Pedowitz Group https://www.pedowitzgroup.com/
Learn more about your ad choices. Visit megaphone.fm/adchoices