Season 2. Episode 11: It's All About Revenue: Ken Robinson, Chief Marketing Officer for ProSites

CMO Insights
18/09/2020 11 min Temporada 2 Episodio 11
Season 2. Episode 11: It's All About Revenue: Ken Robinson, Chief Marketing Officer for ProSites

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Episode Synopsis

Revenue marketing is becoming a much more common and prevalent approach for CMO's in today's digital economy. Ken Robinson, Chief Marketing Officer for ProSites sits down with Jeff Pedowitz to share how revenue and metrics are critical to his marketing team's success.

Connect with Jeff on LinkedIn - https://www.linkedin.com/in/jeffpedowitz/
Learn more about The Pedowitz Group https://www.pedowitzgroup.com/
Learn more about your ad choices. Visit megaphone.fm/adchoices

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