Today's episode is about business value mapping. Instead of focusing on Ray Wang's "Who wants to rule the world" book, we got really deep into the why.

We discuss what is business value mapping, how it works, why it works, when it doesn't work, and what it takes to make it succeed.

So if you've read Ray's book, I think you'll get a lot of extra depth out of this, if you haven't read it at all, it might be a good primer on why you want to learn more about business value mapping and how to apply it within your own organization.

This is part one, we're actually having a whole other session about operations, value mapping, and talking that through in the next session.

Transcript: https://otter.ai/u/P_8lounzOlH-Ufw4urRDMpU9ILs
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