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Listen "The 7 Things the Top 1% of Companies Do Better with Their Case Studies by Joel Klettke of Case Study Buddy"
Episode Synopsis
Joel Klettke of Case Study Buddy joined us to share the 7 things the top 1% of companies do better with their case studies.
Here are our biggest takeaways from Joel’s talk:
1. You need to involve the whole team in the case study process.
2. Tell a story. People resonate with stories and not all brands can/want to share metrics
3. Build a process and framework to support your case study work.
Links to additional resources & slides: https://www.clearscope.io/webinars/7-things-the-top-companies-do-better-with-their-case-studies
Here are our biggest takeaways from Joel’s talk:
1. You need to involve the whole team in the case study process.
2. Tell a story. People resonate with stories and not all brands can/want to share metrics
3. Build a process and framework to support your case study work.
Links to additional resources & slides: https://www.clearscope.io/webinars/7-things-the-top-companies-do-better-with-their-case-studies
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