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Listen "The 2025 YouTube NZ Marketing Awards – Winners, Insights & Behind the Scenes"
Episode Synopsis
This week Steph and Ben dive deep into the biggest night on New Zealand’s marketing calendar – the YouTube NZ Marketing Awards. From standout campaigns like Vogel’s brand acts and the bold work from the NZ Herpes Foundation, to Spark’s Supreme win, they unpack what made the winners shine and why these awards matter for the industry.
You’ll also hear:
Behind-the-scenes stories on what it really takes to enter (and survive) the awards process
How judging works and why the process is more rigorous than many think
The tension between B2C and B2B categories – and whether B2B gets enough recognition
A candid take on the cost of attending and who really benefits
Why consistency (hello Stickman) can sometimes be the bravest marketing strategy of all
Packed with anecdotes, insights, and a little controversy, this episode is your all-access pass to the night that celebrates the best in New Zealand marketing.
You’ll also hear:
Behind-the-scenes stories on what it really takes to enter (and survive) the awards process
How judging works and why the process is more rigorous than many think
The tension between B2C and B2B categories – and whether B2B gets enough recognition
A candid take on the cost of attending and who really benefits
Why consistency (hello Stickman) can sometimes be the bravest marketing strategy of all
Packed with anecdotes, insights, and a little controversy, this episode is your all-access pass to the night that celebrates the best in New Zealand marketing.
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