Publicise CSR carefully to avoid accusations of 'greenwashing'

25/06/2013 9 min

Listen "Publicise CSR carefully to avoid accusations of 'greenwashing'"

Episode Synopsis

A fresh study into corporate social responsibility by Dr Stelios Zyglidopoulos and his fellow researchers outlines the risks companies face if accused of 'greenwashing' by using environmentalism or green credentials to claim that their policies and products are environmentally friendly.