Ditching the Algorithm: Shifting the Priority from Social Media to Email Marketing with Andréa Jones

26/06/2025 44 min Episodio 220
Ditching the Algorithm: Shifting the Priority from Social Media to Email Marketing with Andréa Jones

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Episode Synopsis

Do you find yourself dreading content creation and waiting for the algorithm to feature your posts? In this episode, I sat down with Andréa Jones, mindful marketing strategist extraordinaire, to talk about why email might need to become your primary marketing channel. No more chasing social media algorithms: we're building connection, conversions, and clarity in the inbox.Find it Quickly:00:56 - Shifting from Social Media to Email Marketing03:05 - The Challenges of Social Media06:53 - The Power of Email Marketing17:03 - Embracing AI in Marketing24:09 - The Writing Process: Talk First, Write Second24:35 - Using AI for Email Summarization24:55 - Storytelling in Emails25:37 - Stories and Email Writing27:21 - AI for Organization and Focus29:56 - Analyzing and Synthesizing Content with AI32:53 - Repurposing Content Across Platforms38:24 - Personalized Marketing Strategies40:40 - Big Inbox Energy TrainingConnect with Andréa:Website: onlinedrea.comInstagram: instagram.com/onlinedreaThreads: threads.net/@onlinedreaYouTube: youtube.com/@onlinedreaonlinedrea.com/bie

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