"I would rather be lucky than good." I can no longer even smile at that throwaway phrase I hear way too often. The problem is that it is impossible to be consistently lucky. You might have been lucky with early business success, but that success will fade with bad decisions. Consistent business success requires consistent good decision-making. It takes work, attention, and focus to make good decisions. Engaging in effective planning procedures is the only way I know of to make consistently good decisions. We know we do not get it right the first time. What makes a difference is how quickly the errors are perceived and corrections made. And, because the world is constantly changing, what is correct today will be wrong tomorrow, so the process must be ongoing.

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