Listen "S5 E8: Fundraising, health tech and personal branding with Dr Dupé Burgess, founder of Bloomful"
Episode Synopsis
How clear are you on your values? An arresting question! I’m asking because my guest on the pod this week is Dr Dupé Burgess, founder of Bloomful, medical doctor, speaker, content creator and mum of 3. At the heart of everything she does? Her values. That’s why she’s been able to build such a compelling personal brand on LinkedIn, and why she’s such a compelling speaker and founder. Because mission drives it all. If you’re building a personal brand, fundraising or building a founder network from scratch, this episode is for you. Takeaways: Dupé’s career transitions from NHS to consultancy to entrepreneurship - why it’s so important to have a career that reflects your values Bloomful’s context of 2020 and Covid as we all became more aware of healthcare inequality for women and minorities How crucial education is for women to be able to advocate for their health Building a founder network from scratch Dupé’s experience of angel investor fundraising as a pregnant black woman Trust your instincts when dealing with potential investors Aligning your actions with your personal values Why it’s so powerful to build a personal brand especially for women Where Dupé finds joy Chapters: 00:00 Introduction to Dupé Burgess 02:21 Journey from Medicine to Entrepreneurship 12:21 The Birth of Bloomful 22:49 Bloomful's Mission and Services 26:01 Navigating Fundraising Challenges 30:10 Building a Personal Brand on LinkedIn 37:03 The Importance of Personal Values 40:32 Balancing Work and Family Life 48:38 Finding Joy in Work and Life Links: Website: www.bumptobusinessowner.com Instagram: https://www.instagram.com/bumptobusinessowner/ LinkedIn: https://www.linkedin.com/in/carolinepooley/ About Dupé Burgess Dupé is a medical doctor, keynote speaker, health tech founder, content creator, online writer and mum to three young kids. She spent eight years working as a medical doctor before transitioning into strategy consulting at BCG. Dupé founded Bloomful in 2021, a health tech business on a mission to close the gender health gap and improve access to gynae care for women globally. It provides digital support for women dealing with common gynae health issues and has won multiple awards and grants over the past few years. As a leader, Dupé's biggest realisation has been that attention is the new currency and her role is to drive brand awareness. Over the past three years, she's built her career by openly sharing the highs and lows of entrepreneurship, offering candid insights into what it really takes to start and grow a business. Dupé has two key missions, transforming women's health through Bloomful and leveraging her personal brand to not only amplify her impact, but also help other entrepreneurs to do the same. Dupé Burgess Links: Website: https://www.bloomful.io/ LinkedIn: https://www.linkedin.com/in/dupeburgess/ Instagram: https://www.instagram.com/bloomful.io Newsletter: https://www.dupeburgess.com/newsletters/growth-tactics/subscribe Music by AudioCoffee: https://www.audiocoffee.net/