If you’ve ever found yourself playing by the 'rules' of your industry, trying to get it juuust right, or wondering why your brand isn’t standing out the way you want it to - this one’s for you.In this episode, I’m unpacking the subtle ways brands blend in without realising it… and how to start breaking out of the comfort zone.We chat through:The danger of looking just like everyone else in your nicheWhy AI-generated messaging isn’t enough to connect with your audienceHow fear of being 'too much' keeps your brand from owning its movementWhat to focus on instead if you want to build a brand that actually hitsListen to this past episode about why standing out for the sake of it is not an effective brand strategy.Let’s build the brand your dream humans have been waiting for. ✨Links & Resources:💫 Want to work together? Book a call with me here → www.havenstudio.com.au/contact💌 Come hang out on Instagram → @havenstudioco🎧 Share this episode with another founder who needs to hear it!

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