(Franchise Marketing) How Autism Society Of Greater Akron Helps Local Families

11/04/2022 21 min Episodio 55

Listen "(Franchise Marketing) How Autism Society Of Greater Akron Helps Local Families "

Episode Synopsis

Podcast summary: 
I speak with Laurie Crammer, Executive Director of the Autism Society of Greater Akron (AGSA), regarding their re-branding and exciting new resources coming soon. We talk about the difference that ASGA makes in the autism community. 
Key Ideas: 

How re-branding gives you a better definition of business 
Defining your mission statement and its importance  
How rebranding is more than just changing your logo 
The benefits and resources AGSA provides 

About Laurie:
Laurie Cramer is the Executive Director of the Autism Society of Greater Akron. Laurie was hired as the first staff member in 2011 of what had been an all-volunteer grassroots organization. Prior to becoming Executive Director, she had a career in communications that began in Washington, D.C., where she was a press secretary to two Congressmen, and a communications strategist for public affairs firms and national trade associations. Laurie and her husband moved to his hometown of Akron in 2003, when they were just learning that their two-year-old son had autism. From then on, life forever changed.
Laurie’s passion to support a better life for individuals living with autism comes from her family’s personal journey. Laurie holds a Bachelor’s Degree in Communications from Florida State University and a Master’s Degree in Organizational Development from George Washington University. Laurie is married to Gregg Cramer and they reside in Fairlawn with Philip, a young adult with autism, and Robert, who visits on college breaks.  
 To connect with Laurie: https://autismakron.org/index.php/your-stories/575-laurie 
LinkedIn: https://www.linkedin.com/in/laurie-cramer-81402341 
Let's dive into your business and find the missing gaps in your branding so that you can have a consistent visible look, on all platforms.
Susie Liberatore is the owner, and Art Director, of Visions2images Creative Services. She helps established businesses grow their brand awareness by using digital marketing and professional branding techniques. With over a decade of agency and corporate experience, she brings businesses' visions to life while watching their return on investment increase.
Susie helps businesses grow their brand presence and connect with their target audience.


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