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Listen "The story of ABSOLUTE COLLAGEN - how a single mum took on the wellness industry and won"
Episode Synopsis
Maxine Laceby is an absolute inspiration to single mum’s who have teenage children. Her eldest daughter went to University, and the next, a year younger, learned to drive. She was then faced with the decision that all mum’s face – what do I do with the rest of my life?
The tale of how she became convinced that collagen was vital to the health of women and then quickly turned it into a hugely successful business is amazing.
At the end, in the section called ‘Ian and Chris’s Takeaway’, the hosts discuss the key lessons to learn from this extraordinary lady.
Maxine explains:
▪️ That she had never run a business before and hates the concept of a spreadsheet
▪️ The business hit £12m revenue still operating from her garage
▪️ Her obsession with the customer – what she calls ‘the absoluter’
▪️ Within 6 years she hit £30m revenue
▪️ What it was like to work with her eldest daughter, Darcy
▪️ How she chose which private equity investor to work with, to help them grow, even faster
Follow Maxine Laceby:
LinkedIn - com/in/maxinelaceby
Website – absolutecollagen.com
Billionaire Business:
Website: billionairebusiness.net
Follow us on LinkedIn https://www.linkedin.com/company/billionaire-business-podcast/?viewAsMember=true
Buy the book “The Street-Smart MBA – Mastering Business Acumen Without Going to School” by Ian Fishwick
HARDBACK https://www.amazon.co.uk/Street-Smart-MBA-Mastering-Business-Without/dp/B0FLD5Q8Z5/ref=monarch_sidesheet_title
PAPERBACK https://www.amazon.co.uk/Street-Smart-MBA-Mastering-Business-Without/dp/B08735HP2W/ref=monarch_sidesheet_title
KINDLE https://www.amazon.co.uk/Street-Smart-MBA-Mastering-Business-Without-ebook/dp/B08738NVS8/ref=sr_1_2?crid=2VOX3UKOWGT6R&dib=eyJ2IjoiMSJ9.jGqkZxFG3WEufxz7M-1iVgGElqr83rgD-VAM-9WLfXz4fii5xR10ZsWDNVlnOGAfLdZG4lksR0cCtaRyzjKlwxD8Gh4WKr2ZP8TuayLmYBiPqNWQi66IAM3QDfoxZeEa.ZUymM2LEtrzNGeYhyP9yoJQknWJe8w7LOx6GDaS6ano&dib_tag=se&keywords=the+street-smart+mba&qid=1755704706&sprefix=the+street-smart+mba%2Caps%2C96&sr=8-2
Sponsors for Series 1:
NETS International - https://nets-international.com
The tale of how she became convinced that collagen was vital to the health of women and then quickly turned it into a hugely successful business is amazing.
At the end, in the section called ‘Ian and Chris’s Takeaway’, the hosts discuss the key lessons to learn from this extraordinary lady.
Maxine explains:
▪️ That she had never run a business before and hates the concept of a spreadsheet
▪️ The business hit £12m revenue still operating from her garage
▪️ Her obsession with the customer – what she calls ‘the absoluter’
▪️ Within 6 years she hit £30m revenue
▪️ What it was like to work with her eldest daughter, Darcy
▪️ How she chose which private equity investor to work with, to help them grow, even faster
Follow Maxine Laceby:
LinkedIn - com/in/maxinelaceby
Website – absolutecollagen.com
Billionaire Business:
Website: billionairebusiness.net
Follow us on LinkedIn https://www.linkedin.com/company/billionaire-business-podcast/?viewAsMember=true
Buy the book “The Street-Smart MBA – Mastering Business Acumen Without Going to School” by Ian Fishwick
HARDBACK https://www.amazon.co.uk/Street-Smart-MBA-Mastering-Business-Without/dp/B0FLD5Q8Z5/ref=monarch_sidesheet_title
PAPERBACK https://www.amazon.co.uk/Street-Smart-MBA-Mastering-Business-Without/dp/B08735HP2W/ref=monarch_sidesheet_title
KINDLE https://www.amazon.co.uk/Street-Smart-MBA-Mastering-Business-Without-ebook/dp/B08738NVS8/ref=sr_1_2?crid=2VOX3UKOWGT6R&dib=eyJ2IjoiMSJ9.jGqkZxFG3WEufxz7M-1iVgGElqr83rgD-VAM-9WLfXz4fii5xR10ZsWDNVlnOGAfLdZG4lksR0cCtaRyzjKlwxD8Gh4WKr2ZP8TuayLmYBiPqNWQi66IAM3QDfoxZeEa.ZUymM2LEtrzNGeYhyP9yoJQknWJe8w7LOx6GDaS6ano&dib_tag=se&keywords=the+street-smart+mba&qid=1755704706&sprefix=the+street-smart+mba%2Caps%2C96&sr=8-2
Sponsors for Series 1:
NETS International - https://nets-international.com
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