Monday, June 19th, 2025

Summary: Kevin King discusses Amazon CEO Andy Jassy's internal message about the company's commitment to Generative AI, new review-based badges on mobile, funding pitfalls that can wreck Amazon businesses, AI-powered photo/video creation with Higgsfield, and Adobe's LLM Optimizer for AI search visibility.
Key Points Discussed:

Amazon CEO Andy Jassy's June 17th internal message on Generative AI commitment
AI's impact on product listings, advertising, and shopping assistants
AI optimization in inventory placement, demand forecasting, and fulfillment
The future of AI agents for sellers: intent-based product research, code writing, customer service automation
How bad funding deals can destroy Amazon businesses: flat fees vs APR, fast repayments, hidden fees
Creating product photos and videos with Higgsfield AI
Amazon's new review-based badges on mobile PDPs (positive and negative)
Adobe's LLM Optimizer for AI-powered search engine visibility
Amazon's Product Lifecycle Support program to prevent "Frequently Returned" badges

Links Mentioned:

Amazon CEO Andy Jassy on Generative AI
Triple Whale's Ultimate AI Agents Playbook for Ecom
Higgsfield AI
Just A Seller newsletter
Amazon Product Lifecycle Support enrollment
BDSN Mystery Link of the Day
Adobe LLM Optimizer

Hot Picks:

TikTok Shop rolls out seller performance badges
Ad agencies are in trouble staring down barrel of AI
Amazon Ads and Roku announce new partnership
Walmart Marketplace experiences record growth

Stump Bezos Answer: 70 million adults bought something on TikTok Shop in 2024
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