Listen in as we take you on a journey through the world of craft breweries in Mississippi with our esteemed guests Matt Jeffries, Connor Reeves, and Matthew McLaughlin, the co-founders of Fertile Ground Brewery. We discuss the evolution of the industry, touching on the trials and tribulations faced by early pioneers like Lucky Town Brewery, and how changes in regulations have now paved the way for craft breweries to thrive. With a special focus on Fertile Ground Brewery, we explore their unique business model, how they've incorporated multiple revenue streams, and their future plans for expansion.    This episode is also a celebration of community revitalization through development. We explore the impact of the Belle Even Town Center on the local community, how its strategic location and diverse offerings are attracting visitors from the suburbs, and contributing to the revitalization of the city. Whether you're an aspiring brewer, a beer enthusiast, or someone interested in urban development and community upliftment, this episode is packed with insights and stories you won't want to miss.

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