Leeds BID - how they are promoting Leeds City as a destination

13/08/2024 29 min Temporada 4 Episodio 7
Leeds BID - how they are promoting Leeds City as a destination

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Episode Synopsis

This week we are chatting with Martin DIckson, Director of Marketing and Innovation for Leeds BID, we are discussing what Leeds BID is, and how they utilise levy to promote Leeds City Centre as a place to go to. Theres also a great insight into how they utilise projects such as the current Monopoly promotion to engage with the community