Preorder Nat's Sci-fi thriller, Husk!Nat takes us behind the scenes of launching preorders for his sci-fi novel "Husk." Nat shares his unconventional approach to book pre-orders, choosing to sell directly through Shopify rather than Amazon - a decision that's already yielding fascinating results. Get an insider's look at the realities of book marketing in 2024, including the challenges of building anticipation for a debut novel, the complexities of managing different formats and platforms, and how previous experience in tech and marketing shapes Nat's approach. The episode offers rare insights into pre-order numbers, profit margins, and the various trade-offs between different distribution channels - details that are usually kept under wraps in the publishing world.TIMESTAMPS[00:00] Nat's debut novel Husk[01:16] Launch expectations[03:06] Preorder challenges for debut fiction authors[04:04] Selling through a personal site vs Amazon[07:56] First 24 hours sales numbers and revenue breakdown[09:18] Strategy behind Amazon Kindle listing and rankings[11:17] Shopify vs Amazon fulfillment decisions[14:02] Benefits of bundle offering and direct customer relationships[27:17] Plans for custom packaging and early reader reviews[34:42] Production costs and profit margins[40:05] Building an audience for fiction writing[43:42] Book marketing plan and promotion strategy[44:56] Instagram book marketing strategy[50:07] Advanced book marketing tactics with customer data and retargetingSubscribe to the newsletter https://betweendraftspod.comFollow us on Twitter twitter.com/between_draftsFollow us on Instagram instagram.com/betweendraftspod

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