Listen "Crafting the B2B Content Kingdom (#687)"
Episode Synopsis
It all started with a blog post. A tech startup’s deep dive into AI trends went viral, and their leads quadrupled. That’s the power of B2B content done right. Data tells us that 91% of B2B marketers use content marketing to reach customers. And why? Because content marketing generates over three times as many leads…
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ZARZA We are Zarza, the prestigious firm behind major projects in information technology.