From the Aisle to the Algorithm: Briony’s Wedding Content Pivot

14/07/2025 1h 3min

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Episode Synopsis

This week, we’re joined by the beautiful Briony one of lex's former brides now turned wedding content creator. She takes us through the chaotic, unfiltered, and unforgettable story of her Lake Como elopement. From storage unit drama and missing photographers to chasing bouquets and sweating through corsets (in 40-degree heat, mind you), this episode is part love story, part warning tale.We dive into how one wild wedding day not only tested Briony’s nerves but sparked her entire career in the wedding content space. She shares her pivot from social media management into weddings, the BTS of building client trust, dealing with vendor politics, and the quiet power of being the calm in the chaos.If you’ve ever wondered what really happens behind the scenes of a dreamy destination wedding or you're curious about becoming a wedding content creator yourself, this one’s for you.Plus: the truth about photographers who forget the date, camcorder regrets, and what every couple really needs to know before booking a content creator.

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