Another spring, another football league. This time it's the USFL, the United States Football League, that will rise from the ashes next April, with slightly updated versions of the original logos of eight of the league's original teams. This story has been in the rumour mill for years, mostly from hopeful fans of the league's original years in the early to mid-1980s. But recent announcements officially place April 15, 2022, as a start date for the new USFL. So many alternative leagues have come and gone; and, in recent years, the pace of introduction-to-termination has been dwindling to less than a full season. While many of us are hopeful and increasingly intrigued, we also ask the question: what do these folks have, that others didn't, that will breathe life into a sustainable alternative football league?

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