In this episode of Beers with Contractors, Will discusses the top five objections that home service contractors often face and introduces the CRIS method (Clarify, Rephrase, Isolate, Satisfy) for effectively closing sales. Will emphasizes the importance of understanding homeowners' concerns and treating them with dignity. He provides detailed role-playing examples for handling objections related to getting multiple bids, involving absent decision makers, product solutions, financing, and value considerations. The episode also highlights the significance of creating a low-pressure, conversational sales environment and the benefits of using financing options.00:00 Trailer02:45 The Five Major Objections04:43 Understanding and Handling Objections08:07 The CRIS Sales Closing Process09:45 Handling the 'Other Bids' Objection20:49 Addressing the 'Talk to Spouse' Objection29:46 Solution Objections and Their Importance33:48 Addressing Value Objections33:59 Importance of Financing Options34:39 Understanding Customer Needs for Financing35:38 Simplifying the Financing Process38:32 Role-Playing Financing Scenarios41:17 Handling Value Objections41:45 Breaking Down Value Metrics50:38 Emotional Reasons for BuyingWill Blake’s email: [email protected] Episode 21 with Jesse Davis - The Financing Technique that can 2x a Contractor's Revenue https://youtu.be/Q09alt_0SAE?si=3hSXTTsaeUIWwe8N Foundation Rescue Supply Link:https://www.foundationrescuesupply.com/Contractors Kick Ass!Podcast Store Link:https://williamwalkerblake.com/store-1The Worker Incentive Program that Contractors Love! - Per4mance Software https://per4mance.io - Pay for performance, not hours

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