In this episode of Beers with Contractors, hosts Will and Drake interview Daniel Gonzalez, the owner and General Manager of Alpha Pro Roofing and Construction. Daniel discusses his journey in the roofing industry, the transition from general construction to a niche focus on roofing, and the strategic moves that have enabled the company to scale from zero to $3 million in annual revenue. They delve into the challenges and solutions of hiring and training salespeople, the importance of company culture, and the influence of Daniel's and his wife's ministerial background on their business practices. They also explore the role of technology in roofing, including the use of drones, thermal imaging, and AI for operational efficiency. Additionally, the conversation touches on the dynamics of running a family-owned business and future aspirations for expansion.00:00 Trailer02:39 Introducing Daniel Gonzalez04:43 The Journey of Alpha Pro Roofing07:43 Balancing Ministry and Business15:15 Scaling the Business26:32 Hiring and Training Salespeople30:32 Navigating the Roofing Industry31:56 Rebranding to Stand Out36:17 Family Dynamics in Business39:26 Future Growth Plans43:51 Incorporating Technology in Roofing53:59 Lessons from Business Mistakes57:11 ConclusionContact Daniel Gonzales at:Website: https://alpharoofingok.com/ LinkedIn: https://www.linkedin.com/in/daniel-alphapro/ Instagram: https://www.instagram.com/alphaproroofing/ Facebook: https://www.facebook.com/AlphaRoofingOK/ Books Mentioned:Fanatical Prospecting by Jeb Blount: https://www.amazon.com/Fanatical-Prospecting-Conversations-Leveraging-Telephone/dp/1119144752 You Can't Teach a Kid to Ride a Bike at a Seminar by Sandler:https://www.amazon.com/Cant-Teach-Ride-Bike-Seminar/dp/0071847820 Cracking the Sales Management Code by JORDAN:https://www.amazon.com/Cracking-Sales-Management-Code-Performance/dp/0071765735 People Can't Drive You Crazy If You Don't Give Them the Keys by Dr. Mike Bechtle:https://www.amazon.com/People-Cant-Drive-Crazy-Dont/dp/080072111XFoundation Rescue Supply Link:https://www.foundationrescuesupply.com/Contractors Kick Ass!Podcast Store Link:https://williamwalkerblake.com/store-1The Worker Incentive Program that Contractors Love! - Per4mance Software https://per4mance.io - Pay for performance, not hours

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